Tarako’s Kewpie pasta sauce
These Japanese commercials made me think, not for the first time, that pretty soon some bright spark’s going to make a “live action” TV show that stars both toys and children; Toy Story except with the product actually on-screen. They’re for a Japanese pasta sauce (the pepper characters are the product’s mascot). The styling reminds me of Loretta Lux and there’s a similarly weird off-kilter vibe to them.










































October 19th, 2009 at 9:40 am
eeeuu…. why do the japanese have to cast children who look part caucasian part asian? is it because they have secret pride in their history under the USA?